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Turn a reference image and source media into a new AI video with workflows built for creators, marketers, and teams.

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Reference-Guided AI Video Generation

Reference to Video Generator for More Consistent AI Videos

Turn a reference image or source video into a new AI video with better control over subject identity, styling, and scene direction.

Uploads are processed securely for generation only. Use only media you have the rights to transform.

Reference to Video for Consistent Subjects in New Scenes

Use a reference image, additional visual cues, and a prompt to create new scenes while keeping the main character, object, or product visually consistent.

Try Reference to VideoExplore Examples
Reference image of a lion used as the source for video generation.
Reference Image

Prompt

The lion is singing.

Generated Video

Output Preview

Singing Lion

Better control for practical AI video creation

Key Features of Our Reference to Video Generator

Our reference to video generator is built for users who need more than random AI video output. By combining reference images, source videos, prompt guidance, and flexible generation workflows, it helps creators and teams produce videos with stronger consistency, clearer visual direction, and more practical value for real content, marketing, and creative production.

Subject Consistency

Better Subject Consistency Across AI Video Generation

One of the biggest advantages of reference to video is the ability to keep a character, object, or product more recognizable throughout the generated video. Instead of relying only on text prompts, you can use a reference image or source video to anchor identity, styling, and visual structure. This makes the workflow much more useful for character motion, branded content, product storytelling, and other projects where subject consistency matters.

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Flexible Inputs

Flexible Workflows with Reference Images and Source Videos

Different projects need different kinds of control. You can start with a reference image when your priority is preserving appearance, styling, or product details, or use a source video when motion flow, scene timing, and camera direction matter more. This flexibility allows the same platform to support both image to video and video to video workflows, making it easier to adapt reference-guided video generation to different creative goals.

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Scene Transfer

Create New Scenes While Keeping the Main Subject Stable

Reference to video is especially useful when you want to place the same subject into new environments, moods, or storytelling contexts without losing the core visual identity. A creator can test multiple scene concepts around one character. A brand can showcase the same product in different campaign settings. A visual team can generate creative variations more efficiently by preserving the main subject while changing the scene around it.

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Multi-Model Workflow

Multi-Model AI Video Workflow for Different Output Goals

Not every AI video project has the same goal. Some workflows require faster testing and iteration, while others need stronger motion quality, better visual polish, or a more presentation-ready result. A flexible reference to video generator should support different model choices so users can match the generation workflow to the actual task, whether that means concept exploration, social content production, or short product demo videos.

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Production Ready

Built for Social Content, Product Demos, and Creative Production

This is not just a novelty AI video tool. Reference-guided video generation can be used to create short videos for landing pages, ecommerce content, ad creatives, Reels, Shorts, TikTok, product demo videos, and internal concept development. By making AI video creation more controlled and repeatable, the workflow becomes much more practical for creators, marketers, agencies, and visual teams that need usable output rather than random experiments.

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How to Use Reference to Video

Go from source media to a usable clip in three straightforward steps.

1

Upload a Reference Image

Start with a clear image of the subject you want to keep consistent. Clean framing and visible details usually improve results.

2

Add Source Video When Needed

Use a source video when the selected model supports reference-guided generation or video-to-video transformation.

3

Generate and Export

Choose resolution, aspect ratio, and model, then generate a new video you can review, refine, and export.

Built for creators, marketers, and visual teams

Use Cases for Reference-Guided Video Generation

Reference to video works best when you need more control over identity, scene direction, or visual continuity than prompt-only generation can provide.

Character Motion

Start from a portrait or character reference and generate motion while keeping facial identity, styling, and overall appearance more stable.

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Product Demo Videos

Turn product images into short demo videos for landing pages, ads, launch campaigns, and social media.

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Creative Variations

Keep the same subject while exploring different scenes, moods, and visual concepts for campaigns or storytelling.

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Social Media Content

Create short AI videos for Reels, Shorts, and TikTok with better control over how the subject looks and moves.

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Source Video Variations

Use existing footage to guide motion structure, timing, and direction in controlled video-to-video workflows.

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Pricing for reference-driven video creation

Choose a plan based on how often you test reference-driven generation, image-to-video, and video-to-video workflows.

No hidden fees • Cancel anytime • Unused credits roll over

Basic

Save $16.8 · 15% off
$7.5/month
$8.9/mo
$90 billed yearly — save $16.8/year
  • 3600 credits/year (delivered monthly)
  • Up to ~360 videos/year
  • Up to ~1800 images/year
  • Monthly subscription credits never expire
  • Watermark-free exports
  • HD generation and downloads
  • Private generation
  • Commercial usage rights
  • Subscription credits never expire
Popular

Pro

Save $59.8 · 20% off
$19.92/month
$24.9/mo
$239 billed yearly — save $59.8/year
  • 13200 credits/year (delivered monthly)
  • Up to ~1320 videos/year
  • Up to ~6600 images/year
  • Monthly subscription credits never expire
  • Priority generation queue
  • Watermark-free exports
  • HD generation and downloads
  • Private generation
  • Commercial usage rights
  • Priority support

Max

Save $240 · 40% off
$29.9/month
$49.9/mo
$358.8 billed yearly — save $240/year
  • 38400 credits/year (delivered monthly)
  • Up to ~3840 videos/year
  • Up to ~19200 images/year
  • Monthly subscription credits never expire
  • Fastest queue priority
  • Watermark-free exports
  • HD generation and downloads
  • Private generation
  • Commercial usage rights
  • Priority support

Need help choosing a plan? support@referencetovideo.app

Reference to Video FAQ

Answers about reference-guided AI video generation

Ready to generate your first reference-driven video?

Open the generator, choose the model that matches your workflow, and turn your source media into a new AI video.

Start GeneratingView Pricing